ASL group wanted bespoke high-quality tie clips for their management staff. However, the special requirement was, that instead of a usual tie clip, it would be a slide. The slides were handmade using sterling silver, enamelled with black jewellery enamel, and finally gold plated.
Many companies use promotional items for gifts to potential clients or business partners. It can be something really small and cheap, a logo pen for instance, or something more substantial such as a quality umbrella with a logo. These gifts, in essence, are just basic marketing tools to enhance brand awareness.