How to Measure the Effectiveness of Business Gifts

Why do we give business gifts to our clients? Corporate gift giving is the ultimate form of targeted marketing. You target the right person in the right position to enhance critical relationships. A corporate gift can be part of a marketing campaign or simply as a way of saying thank you. Acknowledging your long standing […]

Business Gifts as Souvenirs from Your Country

Foreign clients visiting your business from abroad may be charmed with  business gifts: gorgeous tie pin, quality lapel pin, cufflink set or even a beautiful brooch, bracelet or medallion. A custom designed item can incorporate your company logo and perhaps the colours of your flag or an iconic image on a design of your choice to […]

How to justify cool exclusive business gifts to your boss?

Everybody loves gifts! Gifts can undoubtedly be called universal motivators. Gifts are often used by us to please our loved ones and those people who hold a special place in our lives. At workplaces, these can be used as an expression of gratitude towards our employees and key stakeholders and are the best way to […]

5 ways to strengthen your company culture

“Engaging the hearts, minds, and hands of talent is the most sustainable source of competitive advantage” – Greg Harris In this world of ever changing workplaces, it is only reasonable to nurture talent and take care of the people that make a workplace what it is – productive. The behavior of the people within an […]

Why gift corporate jewellery?

Large businesses that can afford to invest in giving small pieces of corporate jewellery as gifts are now turning to this method for providing motivation as well as generating leads. There are a number of reasons that custom made corporate jewellery should be preferred over other gifts. Uniqueness and value – Think of the difference […]

Value of corporate jewellery as business gifts

When one thinks of exclusivity in gifts, the thought of jewellery instantly crosses the mind. There could be no better way to create an incentive, congratulate someone, or show someone how special their relationship with you is, than to gift them a piece of jewellery. An exquisitely designed, high quality lapel pin or cufflinks say […]

How corporate gifts help you grow your business?

In today’s world, when corporate branding is an important benchmark of how an organization is performing, it is important to look at all the branding practices of your business and identify areas where you can have a little more innovation. For example in the area of corporate gift giving. Unfortunately, a lot of small and […]

How to create meaningful corporate jewellery?

Many companies use promotional items for gifts to potential clients or business partners. It can be something really small and cheap, a logo pen for instance, or something more substantial such as a quality umbrella with a logo. These gifts in essence are just basic marketing tools to enhance brand awareness. If you get a […]