How to Measure the Effectiveness of Business Gifts

Why do we give business gifts to our clients? Corporate gift giving is the ultimate form of targeted marketing. You target the right person in the right position to enhance critical relationships. A corporate gift can be part of a marketing campaign or simply as a way of saying thank you. Acknowledging your long standing […]

5 ways to strengthen your company culture

“Engaging the hearts, minds, and hands of talent is the most sustainable source of competitive advantage” – Greg Harris In this world of ever changing workplaces, it is only reasonable to nurture talent and take care of the people that make a workplace what it is – productive. The behavior of the people within an […]